HTC U Play




PKR 50,999 | USD 548.00

Announced: 2017, January
Status: Available. Released 2017, February

This is HTC U Play. The playful 5.2” phone that fits perfectly in your hand. It reflects U, with a sophisticated new liquid surface. It listens to U, adapting sound to your unique hearing. It captures the best U with its Ultra Selfie cameras. And it even learns from U, becoming a companion that evolves and gets to know you better over time. HTC U Play introduces a new, beautifully contoured, liquid surface that’s designed to reflect the best you. Hold it up and you’ll appreciate the phone’s symmetrical construction, and the way it transforms light as you turn it. To achieve this extraordinary look, we developed an entirely new process where colors bond to the glass in multiple layers to reflect light beautifully - adding brilliance and depth from every angle. Then we mould the glass evenly around the sides and edges, using extreme pressure and heat to mimic the natural surface tension of liquid; folding and bending the surface to create a perfect blend between metal and glass. Introducing HTC Sense Companion. The personal companion who is always learning from you, and the things you do every day. It can suggest that you dress warmer and leave a little earlier for work if snow is forecast; remind you to take a power bank on longer trips; and even recommend a restaurant when you’re away for the weekend and then book seats for you2. Best of all, it’s made to evolve and get to know you better over time. HTC U Play comes with voice recognition built-in. So it’s able to recognize your voice and respond even when your phone is locked. Just say the word to make a phone call, send messages to friends, set an alarm to wake you up every day or begin hands-free navigation. Every person’s inner ear is as unique as their fingerprint. We all experience sound differently. HTC USonic analyzes your inner ears with a sonic pulse, and then adapts to you. It’s like having a sound engineer in your phone; now you can hear the details you were missing. HTC U Play has more features that add ‘wow’ to your photos and video. You get Optical Image Stabilization (OIS) for twice the shutter time with less blur. PDAF speeds up auto focus times so you don’t miss a moment. Plus Auto HDR makes taking difficult back-lit shots surprisingly easy. Take brilliant selfies anyway you like. The new selfie camera on HTC U Play lets you easily switch between 16MP and UltraPixel™. Now you can choose between the unparalleled 4x light sensitivity* that UltraPixel offers (perfect for candlelit dinners), and the high resolution detail that 16MP provides.

Tech Spec


CPU Speed & Type

Octa-core (Quad-core 2.0GHz + Quad-core 1.1GHz)

Chipset / SoC

MediaTek™ Helio™ P10




Operating System

Android™ 6.0 (Marshmallow) with HTC Sense™


RAM Size

3GB | 4GB

ROM Size

32GB | 64GB (Available storage for users 51.5GB)

External Memory Support

microSD support (up to 2TB)

Physical Specifications

Dimensions ( HxWxD )

146mm x 72.9mm x 8mm (5.75" x 2.87" x 0.31")


145 grams


Size (Main Display)


Resolution (Main Display)

FHD 1080p (1080 x 1920 pixels)

Color Depth (Main Display)

16 Million

Pixel Density

428 ppi

Technology (Main Display)

Super LCD

Protection (Main Display)

Corning® Gorilla® Glass


Main Camera

16MP with 1 µm pixels, Auto-focus, BSI sensor, Optical Image Stabilization (OIS), Phase Detection Autofocus (PDAF), f/2.0 aperture and 28 mm focal length (74.5° wide angle), Dual-tone LED flash, Selfie timer up to 10 seconds, Face detection, Volume button as shutter button, Volume button to zoom, Pro mode with manual control and 12 bit RAW format support, Auto-HDR, Panorama mode, up to 270degree, Continuous shooting, Continuour shooting up to 4fps, Zoe Capture, Hyperlapse, Full HD 1080p video recording (1920 x 1080) @30fps, Video Pic (capture a 2-megapixel photo while recording Full HD 1080p video)

Front Camera (Selfie)

16MP, with UltraPixel™ mode, with 1 µm pixels, Fixed-focus, BSI sensor, f/2.0 aperture and 26.5 mm focal length (77.9° wide angle), Live Makeup, Auto selfie (smile selfie, still selfie), Voice Selfie, Selfie Panorama, Selfie timer up to 10 seconds, Auto-HDR, Full HD 1080p video recording (1920 x 1080), at 30 fps, Video Pic (captures 2 megapixel photo while recording Full HD 1080p video), Face detection, Touch to capture, Volume button as shutter button


Standard Battery Capacity

Non-removable 2500mAh

Battery Extra Features

Power saver mode, Extreme power saving mode, Fast charging (5V/2A)

Talk Time

Up-to 15.21 hours

Network / Bearer


Hybrid Dual SIM (Nano-SIM)


GSM/GPRS/EDGE 850/900/1800/1900 MHz


UMTS 850/900/1900/2100 MHz


LTE FDD: Bands 1, 3, 5, 7, 8, 20, 28
LTE TDD: Bands 38, 40


USB Version

USB 2.0, Type-C™


Wi-Fi® 802.11 a/b/g/n/ac (2.4 & 5 GHz)

Bluetooth® Version

Bluetooth® 4.2

Location Technology

Internal GPS antenna with GLONASS





Ambient light sensor, Proximity sensor, Motion G-sensor, Compass sensor, Gyro sensor, Magnetic sensor, Fingerprint sensor

General Information




Water Protection (IP68)
Corning® Gorilla® Glass 5


HTC Usonic, Dual microphone with noise cancelation


Motion launch, Voice commands, Sensor Hub for activity tracking, HTC Connect - 3 - finger swipe for easy wireless multimedia streaming, Reduce ringtone volume on pick up, Pocket mode - Louder ringtone, Flip to mute ringtone

Inside Box (Package)

• Handset
• Charger
• USB Data Cable
• Handfree
• User Manuals