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Itel

Overview

itel is the smartphone and feature-phone brand of Chinese technology firm Transsion Holdings (which also owns brands like Tecno and Infinix). The itel brand was established around 2007. Its headquarters are in Hong Kong/China (the Wikipedia page lists it as Hong Kong–based Chinese manufacturer). It has research & development centres in China (Shenzhen, Shanghai) and manufacturing and assembly in several emerging markets. For example, one of its manufacturing plants is in Addis Ababa, Ethiopia, with capacity of around 12 million phones per year.
From early on, itel targeted emerging markets rather than saturated premium-markets. By its marketing, it claims a footprint in 50 + emerging markets globally. For example, in Africa it sold over 77 million devices in 2017. As for series, itel offers budget smartphones and feature-phones under series names like A-series (e.g., itel A50) and S-series (e.g., itel S23, S24) which cater to entry-level and value-conscious buyers. The brand underscores the motto of “Enjoy Better Life” and aims to democratise technology by making mobile devices affordable.
In Pakistan, itel entered the market around 2019. For distribution, itel signed an agreement with Pakistani distributor Airlink Communications Ltd so as to expand its feature-phone and smartphone network across the country; Airlink also handles customer care services. The Pakistani website lists contact and office details (e.g., Karachi address) for local support. However, there have been some reports that in Pakistan the company faced difficulties — for example, manufacturing commitments with local firms reportedly resulted in unsold stock and losses.

Frequently Asked Questions

When was itel Mobile officially launched?

itel Mobile was officially launched in 2007 under Transsion Holdings. The brand was created to provide affordable smartphones with reliable performance for emerging markets worldwide.

Who owns and manages itel Mobile brand?

itel Mobile is owned by Transsion Holdings, the same company that operates Tecno and Infinix. It focuses on making budget-friendly smartphones for developing regions.

Where is itel Mobile headquartered globally?

itel Mobile has its global headquarters in Shenzhen, China. From there, it handles design, manufacturing, and international marketing for its mobile devices.

Is itel Mobile available in Pakistan?

Yes, itel Mobile is officially available in Pakistan. The company offers a wide range of low-cost smartphones with long battery life and durable designs.

Which are the most popular itel phones?

The itel A60s, itel S24, and itel P55+ are among the most popular models. These phones are known for strong battery backup and smooth Android performance.

Does itel Mobile make Android smartphones?

Yes, itel smartphones are powered by the Android operating system. They come with itel’s custom user interface for a simple and efficient experience.

Where are itel phones manufactured worldwide?

itel phones are mainly manufactured in China and assembled in countries like India, Pakistan, and Bangladesh to reduce costs and improve availability.

What is itel Mobile known for?

itel Mobile is best known for affordable smartphones with strong battery life, durable build quality, and essential features designed for everyday users.

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